Academic Perspectives on Innovation and Cost Leadership Michael Schrage Research Affiliate, MIT Sloan School Center for Digital Business Michael Schrage is a Research Affiliate at the MIT Sloan School Center for Digital Business. Michael explores how the “behavioral economics” of iterative modeling, collaborative design and “experimentation risk” shape innovation investment in the enterprise. He's been a contributor on these themes to the Harvard Business Review, Sloan Management Review, strategy+business, the Financial Times, Technology Review, IEEE Software, CIO magazine and other publications. A senior advisor to MIT's Security Studies Program and formerly co-director of the MIT Media Lab's eMarkets Initiative, Michael is also author of “Serious Play” [Harvard Business School Press 2000] and “Shared Minds” [Random House 1990] - books that examine the economics and ethologies of collaboration and design innovation in organizations via the prototypes and simulations they build.
|